Discuss the incremental perspective versus the cultural perspective
The incremental perspective: This suggests that change proceeds incrementally, that is, in small stages This approach sees change implementation as a negotiated process. It is characterised by a series of decisions, compromises and adjustments subject to both managerial and cultural influences.
The drawback of such incremental change is that organisations become prisoners of their own ‘paradigm’. Small changes become an expression of managerial consensus rather than a way of adapting the organisation to the challenge of new threats or opportunities
A cultural perspective:
Managers have a set of core beliefs and assumptions which are specific and relevant to the organization in which they work
This paradigm is essentially cultural in nature in so far as it is the ‘deeper level of basic assumptions and beliefs that are shared by members of an organization, that operate unconsciously and define in a basic “taken for granted” fashion an organization’s view of itself and its environment’.
The various and often confusing signals that the organization faces are made sense of, and are filtered, in terms of this paradigm.
At its most beneficial, it encapsulates the unique or special competences and skills of that organization and therefore the bases by which the firm might expect to achieve real competitive advantage. However, it can also lead to significant strategic problems.
23-12-2014, 07:40 AM
رد: مطلوب مساعدة
30th, Dec 2014 
العرض العادي
